We’ve all been there.

 

Someone asks you what you do (for the hundredth time).

 

You do your best to explain what it is you do WITHOUT losing them.

 

But despite your best efforts, they give you a blank stare back.

 

And once again, as usual, they’re lost, and the conversation moves on.

 

I can’t be the only one right?!

 

So tell me, what are your unique and creative ways of explaining what you do?

 

And no fancy terminology. I’m looking at you, “contra-liability accounts.”